Bremont Launch a daring new Advertising campaign

[Alt1tude]

This week, Bremont have launched a daring new advertising campaign.

The first in a series of adverts, this focusses on the Bremont HMS Victory Watch. With a witty and very British copy line, the advert uses text to describe the history and background behind the watch.

This is very different to most watch adverts, which are normally overloaded with large images and celebrities... so it's great they are doing something different.

The Advertising campaign has been created by top London ad agency Abbott Meade Vickers BBDO.

What do you think of the advert? Please vote and let us know - anyone can vote...!

[Alt1tude]

Here's how the AD features in the FT 'How to Spend it' Mag - Looks great and quite a bold use of white space.

[Alt1tude]

If you haven't already seen it, Bremont have printed a second ad in the campaign for the MBII.

it tells the testing process that the MBII has to go through and pokes fun at their customers!

What does everyone else think of this campaign? It's shaping up nicely!

[aikiman44]

I love both ads.

[Chris_in_the_UK]

Nice to see some 'off the wall' ads rather than the usual stuff!.

[Ceeker]

Personally, a little too verbose for me and the HMS Victory ad is too cocky. Sorry. Just my personal opinion.