If it is about the marketing BS we are talking about then let’s not even go there! I can write a thousand page book on brands who are masters in this field, this includes one from the holy trinity! Still this does not make me hate any of those brands, I may just have drawn the short straw.
I have been wearing my Bremont 95% of the time for nearly three years, hiking, walking, cycling , gardening, painting and any other household chore you can think of, luckily I have had no issues at all.
My advice to anyone who does not like Bremont, please look for other brands which you may find more aesthetically pleasing or you think those brands don’t have any of the marketing BS which you feel Bremont are making up.